The New SaaS Sales: Treat Perspective Software Buyers Like Investors, Not Customers
If you are a software vendor, consider this: What would it look like if you approached each sale like you were trying to raise investment…
Tag: value
What About The Customer?
This guest blog was written by Jason Noble, a UK-based expert in Customer Success. Jason is also a co-host of, “The Jasons Take On…” a…
The Very First Question a Customer Success Team Needs to Ask
If you are like many customer success managers, you are probably extremely focused on the question: “Will our customers be successful with OUR software?” You…
Actions CEOs, CIOs, and CFOs Can Take to Increase Software Success
It is widely known that most software investments fail to deliver the expected business results and Return on Investment (ROI). Here are often-skipped, specific actions…
